Laura Beussman, SVP of Marketing at CallRail, discusses understanding and optimizing the lead journey.
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This week we're talking with Liston Witherill, who is a sales trainer and coach for consultants. Liston is the founder of Liston.io, which helps consultants sell with confidence, ...
How Marketers Can Sell Expertise with Confidence -- Liston Witherill (Liston.io)
This week we're talking with Liston Witherill, who is a sales trainer and coach for consultants. Liston is the founder of Liston.io, which helps consultants sell with confidence, win their dream clients, and leave the pressure and awkwardness of selling behind. In this episode, Liston is going to walk us through why more marketers are choosing to work as professional service providers and some of the primary issues facing marketing consultants. Episode Transcript Connect with: Liston Whitherill: Linkedin // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn// Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, ...
Career Day: Will Wong // VP of Marketing at Disney Streaming Services
With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, Dropbox. He also launched Mission Street, which is his professional marketing service consultancy. Episode Transcript Connect with: Will Wong: Linkedin // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn// Twitter
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With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, ...
Career Day: Will Wong // VP of Marketing at Disney Streaming Services
With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, Dropbox. He also launched Mission Street, which is his professional marketing service consultancy. Episode Transcript Connect with: Will Wong: Linkedin // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn// Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital ...
Tips From a Podcaster Who Gets +50K Downloads Per Episode -- Michael Green (Unfold Productions)
Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital communities through storytelling. In this segment, Michael talks us through some of the learnings he's gained while being a podcast host. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
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Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital ...
Tips From a Podcaster Who Gets +50K Downloads Per Episode -- Michael Green (Unfold Productions)
Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital communities through storytelling. In this segment, Michael talks us through some of the learnings he's gained while being a podcast host. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. ...
Why the Smartest Guy In the Room Made a Podcast -- Michael Green (Unfold Productions)
This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. Unfold Productions is an audio and visual digital media shop, which specializes in identifying and rapidly building communities through media. In today’s episode, Michael tells us how and why enterprise level companies are creating their own podcasts and using them as a marketing channel. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
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This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. ...
Why the Smartest Guy In the Room Made a Podcast -- Michael Green (Unfold Productions)
This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. Unfold Productions is an audio and visual digital media shop, which specializes in identifying and rapidly building communities through media. In today’s episode, Michael tells us how and why enterprise level companies are creating their own podcasts and using them as a marketing channel. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ...
Differences Between AMZN, GOOG, & FB in Product Search -- Nii Ahene (CPC Strategy)
In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ecommerce service business. Today, he's going to walk us through some best practices in the product search industry and explain how CPC Strategy evaluates their campaigns. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
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In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ...
Differences Between AMZN, GOOG, & FB in Product Search -- Nii Ahene (CPC Strategy)
In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ecommerce service business. Today, he's going to walk us through some best practices in the product search industry and explain how CPC Strategy evaluates their campaigns. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals...
How Product Search Ate Product Comparison's Lunch -- Nii Ahene (CPC Strategy)
Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals, Invicta Watches, and 7th Generation Cleaning Supplies to optimize their performance marketing efforts on Amazon, Google, and Facebook. In this episode, Nii's going to talk about his career experience and what led him to start his own agency, and also give us an overview of the trends in the product search industry. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
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Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals...
How Product Search Ate Product Comparison's Lunch -- Nii Ahene (CPC Strategy)
Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals, Invicta Watches, and 7th Generation Cleaning Supplies to optimize their performance marketing efforts on Amazon, Google, and Facebook. In this episode, Nii's going to talk about his career experience and what led him to start his own agency, and also give us an overview of the trends in the product search industry. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his ...
Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his third-quarter goals, which involve scaling, lowering cost per download (via organic growth channels), and developing a clear strategy for monetization. Here are the real numbers behind growing a podcast to 10,000 downloads and beyond. Transcript: https://benjshap.com/martech-podcast/10000-total-downloads-july-2018-update
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Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his ...
Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his third-quarter goals, which involve scaling, lowering cost per download (via organic growth channels), and developing a clear strategy for monetization. Here are the real numbers behind growing a podcast to 10,000 downloads and beyond. Transcript: https://benjshap.com/martech-podcast/10000-total-downloads-july-2018-update
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes ...
Building a Tech Stack for Omni-Channel eCommerce // Ben Hebert (Natural Stacks)
Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes open source formulas, so consumers know exactly how much of each ingredient that they're putting into their bodies. In our last episode, Ben Walked us through his rationale and prioritization for his omnichannel e-commerce strategy, and today he's going to detail the MarTech stack he uses to drive customer acquisition and retention. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
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Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes ...
Building a Tech Stack for Omni-Channel eCommerce // Ben Hebert (Natural Stacks)
Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes open source formulas, so consumers know exactly how much of each ingredient that they're putting into their bodies. In our last episode, Ben Walked us through his rationale and prioritization for his omnichannel e-commerce strategy, and today he's going to detail the MarTech stack he uses to drive customer acquisition and retention. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional ...
Perfecting An Omni-Channel eCommerce Strategy // Ben Hebert (Natural Stacks)
This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional products brand delivering optimal performance with open source formulas. The Natural Stacks brand is available in various e-commerce channels like Amazon and eBay, and in addition to their own Shopify store, they also sell certain products on Facebook. In this episode, Ben is going to talk us through how he plans and prioritizes his Omni-Channel approach to e-commerce. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
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This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional ...
Perfecting An Omni-Channel eCommerce Strategy // Ben Hebert (Natural Stacks)
This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional products brand delivering optimal performance with open source formulas. The Natural Stacks brand is available in various e-commerce channels like Amazon and eBay, and in addition to their own Shopify store, they also sell certain products on Facebook. In this episode, Ben is going to talk us through how he plans and prioritizes his Omni-Channel approach to e-commerce. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz...
CRO Case Study: Going From Site Visitor to Customer -- Justin Christianson // Conversion Fanatics
Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz, PayPal and Burt's Bees. In our last conversation, Justin walked us through his methodology for conversion rate optimization, how he works with some of his clients, and a little bit about the toolkit that he applies. Today we're going to ask Justin to work through a real world example of how to apply his conversion rate methodology to a startup that I started years ago called strumschool.com. Transcript: https://benjshap.com/martech-podcast/effective-conversion-rate-optimization-planning Interview Guest Website: http://conversionfanatics.com
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Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz...
CRO Case Study: Going From Site Visitor to Customer -- Justin Christianson // Conversion Fanatics
Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz, PayPal and Burt's Bees. In our last conversation, Justin walked us through his methodology for conversion rate optimization, how he works with some of his clients, and a little bit about the toolkit that he applies. Today we're going to ask Justin to work through a real world example of how to apply his conversion rate methodology to a startup that I started years ago called strumschool.com. Transcript: https://benjshap.com/martech-podcast/effective-conversion-rate-optimization-planning Interview Guest Website: http://conversionfanatics.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we're finishing our conversation with Carey Green of Podcast Fast Track on the topic of outsourcing your podcast production. If you're new to podcasting or if you're an ...
How to Podcast Week: Outsourcing Production -- Carey Green // Podcast Fast Track
Today we're finishing our conversation with Carey Green of Podcast Fast Track on the topic of outsourcing your podcast production. If you're new to podcasting or if you're an experienced podcaster, it's a great topic to think about how much you want to take on when producing your podcast and how much you want to hand to somebody else. Transcript: https://benjshap.com/martech-podcast/how-to-podcast-week-the-industry Interview Guest Website: https://podcastfasttrack.com
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With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, ...
Career Day: Will Wong // VP of Marketing at Disney Streaming Services
With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, Dropbox. He also launched Mission Street, which is his professional marketing service consultancy. Episode Transcript Connect with: Will Wong: Linkedin // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn// Twitter
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With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, ...
Career Day: Will Wong // VP of Marketing at Disney Streaming Services
With us today is Will Wong, the VP of marketing for Disney streaming services. Prior to his current role, Will has worked as a growth marketer for the likes of eBay, Etsy, Twitch, Dropbox. He also launched Mission Street, which is his professional marketing service consultancy. Episode Transcript Connect with: Will Wong: Linkedin // Website The MarTech Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn// Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital ...
Tips From a Podcaster Who Gets +50K Downloads Per Episode -- Michael Green (Unfold Productions)
Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital communities through storytelling. In this segment, Michael talks us through some of the learnings he's gained while being a podcast host. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
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Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital ...
Tips From a Podcaster Who Gets +50K Downloads Per Episode -- Michael Green (Unfold Productions)
Today we continue our conversation with Michael Green of Unfold Productions, an audio and visual digital media shop that specializes in identifying and rapidly building digital communities through storytelling. In this segment, Michael talks us through some of the learnings he's gained while being a podcast host. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
We just need your phone...
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This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. ...
Why the Smartest Guy In the Room Made a Podcast -- Michael Green (Unfold Productions)
This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. Unfold Productions is an audio and visual digital media shop, which specializes in identifying and rapidly building communities through media. In today’s episode, Michael tells us how and why enterprise level companies are creating their own podcasts and using them as a marketing channel. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
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This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. ...
Why the Smartest Guy In the Room Made a Podcast -- Michael Green (Unfold Productions)
This week we talk about multimedia content production and syndication with Michael Green, the founder of Unfold Productions and the creator of People Behind the Science Podcast. Unfold Productions is an audio and visual digital media shop, which specializes in identifying and rapidly building communities through media. In today’s episode, Michael tells us how and why enterprise level companies are creating their own podcasts and using them as a marketing channel. Episode Transcript: www.benjshap.com/martech-podcast/multimedia-content-production-and-storytelling-through-podcasting-michael-green-unfold-productions Guest Website: http://www.unfoldnow.com Guest Podcast: People Behind the Science
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ...
Differences Between AMZN, GOOG, & FB in Product Search -- Nii Ahene (CPC Strategy)
In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ecommerce service business. Today, he's going to walk us through some best practices in the product search industry and explain how CPC Strategy evaluates their campaigns. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
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In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ...
Differences Between AMZN, GOOG, & FB in Product Search -- Nii Ahene (CPC Strategy)
In part 1 of our conversation with Nii Ahene, Co-Founder and COO of CPC Strategy, Nii gave us an overview of the trends of the ecommerce industry and how he ended up running an ecommerce service business. Today, he's going to walk us through some best practices in the product search industry and explain how CPC Strategy evaluates their campaigns. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals...
How Product Search Ate Product Comparison's Lunch -- Nii Ahene (CPC Strategy)
Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals, Invicta Watches, and 7th Generation Cleaning Supplies to optimize their performance marketing efforts on Amazon, Google, and Facebook. In this episode, Nii's going to talk about his career experience and what led him to start his own agency, and also give us an overview of the trends in the product search industry. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
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Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals...
How Product Search Ate Product Comparison's Lunch -- Nii Ahene (CPC Strategy)
Today we’re going to hear from an e-commerce and product search expert, Nii Ahene. Nii is the Co-Founder and COO of CPC Strategy, an agency that helps companies like Reef Sandals, Invicta Watches, and 7th Generation Cleaning Supplies to optimize their performance marketing efforts on Amazon, Google, and Facebook. In this episode, Nii's going to talk about his career experience and what led him to start his own agency, and also give us an overview of the trends in the product search industry. Transcript: https://benjshap.com/martech-podcast/product-search-vs-product-comparison-cpc-strategy-nii-ahene Interview Guest Website: https://cpcstrategy.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his ...
Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his third-quarter goals, which involve scaling, lowering cost per download (via organic growth channels), and developing a clear strategy for monetization. Here are the real numbers behind growing a podcast to 10,000 downloads and beyond. Transcript: https://benjshap.com/martech-podcast/10000-total-downloads-july-2018-update
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Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his ...
Today, Benjamin Shapiro gives us the July 2018 MarTech Podcast update, which marks the fourth month of the show. Benjamin reveals the data behind the show's growth and details his third-quarter goals, which involve scaling, lowering cost per download (via organic growth channels), and developing a clear strategy for monetization. Here are the real numbers behind growing a podcast to 10,000 downloads and beyond. Transcript: https://benjshap.com/martech-podcast/10000-total-downloads-july-2018-update
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes ...
Building a Tech Stack for Omni-Channel eCommerce // Ben Hebert (Natural Stacks)
Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes open source formulas, so consumers know exactly how much of each ingredient that they're putting into their bodies. In our last episode, Ben Walked us through his rationale and prioritization for his omnichannel e-commerce strategy, and today he's going to detail the MarTech stack he uses to drive customer acquisition and retention. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
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Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes ...
Building a Tech Stack for Omni-Channel eCommerce // Ben Hebert (Natural Stacks)
Today we continue our conversation with a multichannel e-commerce expert, Ben Hebert, co-founder of Natural Stacks. Natural Stacks is a nutritional products brand that utilizes open source formulas, so consumers know exactly how much of each ingredient that they're putting into their bodies. In our last episode, Ben Walked us through his rationale and prioritization for his omnichannel e-commerce strategy, and today he's going to detail the MarTech stack he uses to drive customer acquisition and retention. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional ...
Perfecting An Omni-Channel eCommerce Strategy // Ben Hebert (Natural Stacks)
This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional products brand delivering optimal performance with open source formulas. The Natural Stacks brand is available in various e-commerce channels like Amazon and eBay, and in addition to their own Shopify store, they also sell certain products on Facebook. In this episode, Ben is going to talk us through how he plans and prioritizes his Omni-Channel approach to e-commerce. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
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This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional ...
Perfecting An Omni-Channel eCommerce Strategy // Ben Hebert (Natural Stacks)
This week we're going to talk about the growing complexity of managing a multichannel e-commerce brand. With us today is Ben Hebert, co-founder of Natural Stacks, a nutritional products brand delivering optimal performance with open source formulas. The Natural Stacks brand is available in various e-commerce channels like Amazon and eBay, and in addition to their own Shopify store, they also sell certain products on Facebook. In this episode, Ben is going to talk us through how he plans and prioritizes his Omni-Channel approach to e-commerce. Transcript: https://benjshap.com/martech-podcast/perfecting-an-omni-channel-ecommerce-strategy Interview Guest Website: https://www.naturalstacks.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz...
CRO Case Study: Going From Site Visitor to Customer -- Justin Christianson // Conversion Fanatics
Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz, PayPal and Burt's Bees. In our last conversation, Justin walked us through his methodology for conversion rate optimization, how he works with some of his clients, and a little bit about the toolkit that he applies. Today we're going to ask Justin to work through a real world example of how to apply his conversion rate methodology to a startup that I started years ago called strumschool.com. Transcript: https://benjshap.com/martech-podcast/effective-conversion-rate-optimization-planning Interview Guest Website: http://conversionfanatics.com
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Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz...
CRO Case Study: Going From Site Visitor to Customer -- Justin Christianson // Conversion Fanatics
Today we're going to work through a case study with Justin Christianson, co-founder of Conversion Fanatics, a conversion rate optimization agency that works with the likes of Hertz, PayPal and Burt's Bees. In our last conversation, Justin walked us through his methodology for conversion rate optimization, how he works with some of his clients, and a little bit about the toolkit that he applies. Today we're going to ask Justin to work through a real world example of how to apply his conversion rate methodology to a startup that I started years ago called strumschool.com. Transcript: https://benjshap.com/martech-podcast/effective-conversion-rate-optimization-planning Interview Guest Website: http://conversionfanatics.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Today we're finishing our conversation with Carey Green of Podcast Fast Track on the topic of outsourcing your podcast production. If you're new to podcasting or if you're an ...
How to Podcast Week: Outsourcing Production -- Carey Green // Podcast Fast Track
Today we're finishing our conversation with Carey Green of Podcast Fast Track on the topic of outsourcing your podcast production. If you're new to podcasting or if you're an experienced podcaster, it's a great topic to think about how much you want to take on when producing your podcast and how much you want to hand to somebody else. Transcript: https://benjshap.com/martech-podcast/how-to-podcast-week-the-industry Interview Guest Website: https://podcastfasttrack.com
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